GTX 760 is a better card than R9 270X but i prefer a R9 280X than a GTX 760 !! R9 280X costs just a few bucks higher than GTX 760
GTX 760 : http://www.newegg.com/Product/Product.aspx?Item=N82E16814121775
R9 280X : http://www.newegg.com/Product/Product.aspx?Item=N82E16814202046
R9 280x is on...