Given the disaster that is the 4070Ti, I was thinking the lower down the stack cards are surely going to be as bad in terms of spec and value. If we remember the 4070Ti was meant to be a 80 class card surely the 60Ti/60 at least will have only a 128 bit bus and 8GB RAM. I'm sure nVidia will ensure the clocks are enough to marginally beat their predecessors overall but given the MSRP's are likely to be a 20% minimum more than the 30 series equivalents, any gains will be below the 1% of performance for 1% price increase level making them woefully bad value? Hopefully AMD will actually punish them but as it stands nVidia are single handedly trying to kill PC gaming.
I wouldn't say that the whole line up is a disaster. According to several very qualified reviewers the 4000 series is actually very good when it comes to performance, features, efficiency, power, design, and (FE) build quality. BUT, it is expensive and Nvidia went kind nuts with the pricing. But, you can just say the cards are bad because of the price. The cards are not bad, the price is. Especially, Steve from Gamers Nexus is on some kind of
"only price and value matters, so I don't even say anythng good about those cards anymore whatever how good they actually are" trip. At least other reviewers (Igor, PCgaminghardware, Jay, Hardware Unboxed and others) acknowledge actually quality, features and performance, even so they all complained about the insane pricing. And pretty much all said "very good product, but we don't recommend to buy it at this price". Also, AMD is not much better. Their new cards even so they lacking a lot of the features and are basically similar performance than 4080 and 4070ti are priced also incredible high. If they want to be the savior of PC gaming they should have launched those cards for at least $200 less. But they are as money hungry as Nvidia and went as high as they could. good for them, because the probably need all that cash to replace the thousands of 7900XTX cards with faulty coolers....
Back to Nvidias high pricing (and AMDs following along), yeah, its nuts. If the GPU shortage of the few years and the pandemic taught them one thing, it is that gamers are willing to pay ridiculous prices for GPUs. But the problem was that a big portion of those profits went into the pockets of scalpers. My feeling is that they Nvidia and AMD expected very high street prices with the 4000 and 7000 series cards and just don't want to give up any of the profit margin to scalpers. So they just increased the MSRP to scalper price level and keep the cash. It kinda worked out for them with the 4090, not so much for the 4080. I think prices will eventually go down over the next few months a bit. But never back to the pre pandemic prices. They probably also noticed that they went to far with pushing prices that high, but probably won't admit to their mistake. I think we will see more "price reductions" on new models down the product stack this year and they might rethink all this with next gen 2 years from now. But I don't think they will change MSRP on already released products.
Yes, those high prices have quite a bit of extra profit for Nvidia and AMD, but not all is only profit. Don't forget that 2021 TSMC increased their prices by 30% and eliminated volume pricing to large customers altogether. So, even if AMD or Nvidia using smaller dies, they might not actually get cheaper to make.
One last thought: what good would have lower MSRPs done? The RTX 3080 launched two year with an MSRP of $699. I tried to buy one 2 years ago and tried for 2 month until I gave up. I haven't seen one even close to MSRP until recently. I don't think normal gamers would have been able to buy one at MSRP, if the 4080 would have launched with a $799 or $899 price tag. Would have been scalpers paradise again. For gamers buying cards actually nothing changed. We still pay high prices. The only thing that changed is who gets most of the profits from the high prices. And being actually able to buy a card directly from a retailer, and not from a scalper, and actually finding one right away without refreshing browser for weeks on end, is actually a win for me.....