If it is very well built and with a speedy controller for me it may very well be worth the price and am sick of the cheap plastic crap that is sold for hardware these days.
I've had titanium enclosures, steel ones, aluminum ones, and plastic ones. So far the only one that's withstood multiple drops and kept running was the plastic Mybook from Western Digital. Industrial-looking design or not, I'd love to see this thing crash after one drop.
My $30 USB 3 rosewill enclosure is fast, cheap, and it looks pretty nice too. Why would anyone buy this? Then again people seem to like paying for overpriced aluminum bodied things these days (cough cough)