The management that decided to make the decisions associated with the monitor failed the use of the OLED monitor.
I'm pretty certain they have no clue or misconstrued what a prospective buyer of such a monitor actually wants or had abysmal competitive analysis sessions to forgo both HDR & HDMI 2.1. No HDR & HDMI 2.1 when prospective buyers would compare this monitor & LG's 2019 OLED HDMI 2.1 4K@120hz Dolby Vision HD4 TVs was inexcusable—especially when you're asking almost triple (2.6) times more money than those devices.
Xbox One X—as well as the publicly disclosed capabilities of both Microsoft's & Sony's next gen consoles (4K@120hz)—& the best-selling OLED TVs in 2019 leverages HDMI 2.1. Accordingly, for a product oriented for gamers, it was questionable for them to drop HDMI 2.1 w/o at minimum VRR, QuickSync, Auto Low Latency Mode (ALLM), & arguably eArc.
Furthermore, forgoing G-Sync was also a crucial error on their part; an overwhelming majority of gamers who have GPUs powerful enough to leverage this monitors capabilities are Nvidia users. Therefore, it should have been discovered during the market analysis phase to have G-Sync compatibility.
Overall, it seems management or the staff allocated to this product failed to make most of the investment in resources management provided them to realize a product a majority of the audience for the product will not want vs. what promise it had before.
It has a hard time being justifiable over waiting till next year or enthusiasts repurposing a LG C9 for their big screen PC gaming needs for 2.6 times cheaper.
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