I like the design, reminds me of old Gigabyte Maxwell-series card at a glance for some reason. It looks like a serious piece of kit instead of a "plasticky-toyish" design (like my 6800XT). Also, it looked smaller than the fabled 4090, or is i t just me?
Don't worry, it's hard for me to be shocked by anything any more. On the contrary, I don't think my preference is the only/correct one - but I do think the obsession with how things look is just outright silly. And because I've appointed myself the job of being a grumpy old fart, I'm sticking by it
Looks like I'm part of a different generation. I'm OK with RGB lights, especially when they're tastefully done (e.g. single colour LEDs as an accent to supplement the design). I'm absolutely allergic to those rapid-flashing, rainbow-vomit, eye searing lightshow that looked like its hellbent on triggering my seizure.
But hey, I'm more of a "you do you" guy so if it's your style, at the risk of sounding like my late uncle, go for it.