RobCrezz :
Come on... AMD totally wanted the high end market, it was just that Vega didnt turn out good enough to compete.
Well that was true with the Fury X targeting the GTX 980 Ti and you are correct there. It didn't stack up, so to speak. However, they threw in the towel with the RX series and trying to compete with the 1080 Ti. While the RX 56 does well against the 1070 and the RX 64 does well against the 1080, AMD didn't even try to launch a high end RX to go up against the 1080 Ti. I really wish they would though, but my guess is they only have so much GPU R&D money to work with balancing it with Ryzen development.