I've installed a fresh installation of windows 10 after having multiple times of having the same issue. I have applications losing their icons, they just become blank. It's not the shortcut but the application itself has became a blank, even though I can still execute and use it. I've tried rebuilding IconCache.db to no avail, the problem persists. Everything was completely fresh, so could it be an SSD failing? Should I replace my SSD? I've been troubleshooting for about 6 hours now and all hope seems lost.