Best Brand for GTX 260?

I would personally choose EVGA or XFX. XFX provides you with double lifetime warranty which means when you sell it or if you break it twice, your buyer has a lifetime warranty or you could receive a new one again after breaking it twice... EVGA makes very trustworthy GPUs and above all they have a "step up" program which allows you, within three months of purchasing an EVGA GTX260, to upgrade to a new EVGA gpu by paying the difference in the prices.
 
but the step program doesnt apply to all cards. Its kinda a marketing myth, thats what i remember thinking when i looked at the list at least. I think it's on their site
 

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