I think that is to much of a broad question, if you asked something like what video card has the highest overclock out of the box, or what video card is the most quite, or which video card keeps temps the lowest. I think if you are just looking at that one video card solution just take a look at this http://us.hardware.info/reviews/4902/6/gigabyte-geforce-gtx-770-oc--gtx-780-oc-review-cooling-and-noise-production which lists all of the gtx 770 cooling solutions. Just think about noise, heat, and overclocking. Just give it a quick read and take your pick.