Question BIOS does not find a ssd m.2 drive... What am I doing wrong?

Jun 1, 2019
Hi guys.
After few hours of research and trying to make my new SSD run I am asking for help.
I've just bought an Samsung Pro 970 512GB SSD(MZ-V7P512BW) drive and installed in my mobo Asus z97 PRO-GAMER.
BIOS does not find it in boot options. I've turned on the M.2 slot in BIOS setting, even updated BIOS to the latest version(2203 on ASUS website) and still nothing...
I want to install the win 10 PRo on it from the USB flash drive.