The fact that the hardware requirements to actually run the model are so much lower than current Western models was always the aspect that was most impressive from my perspective, and likely the most important one for China as well, given the restrictions on acquiring GPUs they have to work with.
Being that much more efficient opens up the option for them to license their model directly to companies to use on their own hardware, rather than selling usage time on their own servers, which has the potential to be quite attractive, particularly for those keen on keeping their data and the specifics of their AI model usage as private as possible. And once they invest in running their own hardware, they are likely to be reluctant to waste that investment by going back to a third-party access seller.
I guess it most depends on whether they can demonstrate that they can continue to churn out more advanced models in pace with Western companies, especially with the difficulties in acquiring newer generation hardware to build them with; their current model is certainly impressive, but it feels more like it was intended it as a way to plant their flag and make themselves known, a demonstration of what can be expected of them in the future, rather than a core product.
So, I guess we'll see whether they can repeat the success they've demonstrated - that would be the point where Western AI developers should start soiling their trousers.
Either way, ever-growing GPU power will continue be necessary to actually build/train models, so Nvidia should keep rolling without too much issue (and maybe finally start seeing a proper jump in valuation again), and hopefully the market will once again recognize AMD's importance as well. Ideally, AMD's AI systems will finally be able to offer Nvidia some proper competition, since they have really let themselves go in the absence of a proper competitor - but with the advent of lighter-weight, more efficient models, and the status quo of many corporations just automatically going Intel for their servers finally slowly breaking down, AMD really needs to see a more fitting valuation.