Feedback on Tom's Hardware Videos

Jsimenhoff

Community Manager
Staff member
Feb 28, 2016
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Your response is encouraging. The DOOM video is just a single symptomatic manifestation of the real problem; you've (whoever is directing the site's structure) put quantity of advertisement content at the top of your priority list, over the user's experience. I'm here because of habit, but thats easy enough to break. There are a lot of quality content options, I've just been too lazy to seek them out. From Reddit to TechCrunch etc.

Succinctly, there is no "safe-space" for the user on your site from ads. From keyword hover-spam to obtrusive ever-present video-bombs, consuming the content becomes more work than its worth, and its this site-design that drove the mass adoption of ad-blockers, which is hurting your bottom line in the long run. I forget how painful your site is to browse till I visit it on public computers without my personal browser plugins. Its seriously a user-experience nightmare.

Anyways, I'm just one person. Hopefully you are able to find something amicably satisfying for the $uits and the users. Best of luck.

 

ssddx

Titan
Moderator
i happen to agree, videos set to autoplay is a bad tactic and only serves to piss off a userbase. this should be abolished.

i dont particularly mind embedded videos in general (useful ones which help the story, not ads) as sometimes the video content (for articles, etc) is quite good, useful, enjoyable or relevant but it should be up to the user to determine if they want to load and play the video. video ads on a static website are a no-go.

why?

- malware can be present in video and with companies not checking ads it opens the door to possible issues.
- the content in some videos is questionable
- pages load slower and are not slower connection friendly
- random videos playing and making noise whenever you load a new page is extremely irritating

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as far as the "using adblock is stealing" article is concerned...

i do and will continue to use adblock. i do and will continue to run anti-anti-adblock scripts or blacklist sites running anti-adblock programs.

with that said, i do also fully support ads and revenue from ads as a valid source of site income.

if that is the case then dont my two statements conflict? why would i still run adblock?

- many ads are of objectionable content. penile enhancement drug ads, fake how to get skinny ads, or worse.
- some ads are scare-tactics. flashing windows saying you have a virus and need a program, etc.
- some ads are too obtrusive. flashing ads, audio ads, pop up ads or text link popup ads, etc
- some ads contain redirects to shady sites or contain outright malware which loads on viewing.
- the sheer quantity or layout of ads on some sites makes browsing them a nightmare or like minefields
- some ads highly interrupt page loading speeds

if a site can keep malware-free, safe-content, quality ads from respectable vendors in a nice ordered manner without having a page as 50% adspace i will gladly view them and support a website on ad revenue. heck, i would support things like adfly links as well if i could trust them to be safe (which cant). i may not click them as i am not interested in many products being advertised, but i will not block them if they are safe and reasonable. heck, i've even seen sites push ads past adblock before (manually inserted and checked not from an ad server) and i've glady viewed them since they were all clean. all it takes is a little effort.

it all boils down to trust and with how ads are today there is very little of that going around. i will not risk my web security nor waste my time with questionable content.

many sites will complain about loss of revenue due to adblock and try to resort to other more devious means (anti-adblock, adblock redirects, coding ads to bypass adblock) of dealing with this instead of working at why people run adblock in the first place. getting reputable ads without virus infection, flashy, pop up or obtrusive style ads, scareware fake virus scan ads, bottom-of-the-barrel content or similar all need to be addressed. give us safe, quality content that we as users can trust and people might stop using adblock. in fact, if whitelisting some ads on adblock via paying is what it takes to get a person involved to quality check then that might be a fix or at least a start to addressing the problem with ads today.

this one hits a little closer to home. i'm sad to say but as much as i support TH/TG and want them continue to grow their ads completely fail for every single reason i listed above in the bullet lists and practically nothing i've seen seems to address that actively. this is why i will continue to run adblock here on TH/TG and why any complaints about loss of revenue i will ignore and not feel sorry about. as much as i would love to support the site's articles with ad viewing its a literal 50% adspace minefield of intrusive ads which at times (albiet rarely) are malware infested due to them coming from an ad server. these points really need to be addressed
 

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