News Future AI processors said to consume up to 15,360W — massive power draw will demand exotic immersion and embedded cooling tech

So they aren't actually increasing performance anymore, just moving up the voltage curve in an attempt to juice the numbers?

Maybe they should think about actually designing chips that do more work in the same power envelope rather than just throwing more and more power at it instead?

Then again, I don't run a company worth several trillion dollars, so I must be wrong.