Personally I would go for the GTX 760 and the I3. Although I would buy the unlocked K version of the i3 and a good after market cooler after to overclock it, probably near the 4.5ghz mark.
The reason I would go for the i3 as it will help in more in current games, like BF4 and GTAV which are highly CPU intensive as well. Overclocked it should be able to keep up. As for the GTX 960 vs the 760, they actually perform quite close to each other however neither has enough processing to use the 4gb's of Vram. Also as the 960 is more expensive it is not worth it.
Although I would highly recommend you save up a little more and buy in the i5 range and a GTX 970 for great gaming in those games.
Short answer: the 2nd build may be a better choice...