Gonna throw in my disagreement on the priority, mentioned nice and early in the article. The first thing you pick is never your case. There's 3 things you can decide to be your starting point when building a pc to make it a smooth ride; either, 1. Budget. 2. CPU 3. Graphics. By picking 1 of these 3 things as your starting point, you can have a very smooth build process. Does that mean you buy your case last? No, I've seen plenty of builds where the case arrives first as a way of storing the items, but when you want a solid build, your case is last priority, as it has no impact on your performance and restricts the size of your items.
Even if you wanted to build an odd form factor, like an itx, you would still pick the cpu or the budget before the case.