This can be done pretty easily in Task Scheduler.
Run Task Scheduler.
On the right choose Create Task.
Give it a name, anything will do. I'll call mine NotepadRunner.
Go to the Trigger tab and choose New.
Check "Repeat task every" and choose "10 Minutes".
Choose OK to close the Trigger dialog.
Go to the Action tab and choose New.
Under Program/Script, choose Browse and select your EXE. I just typed in Notepad.exe
Go to the Settings tab and uncheck "Stop the task if it runs longer than".
Choose OK to close the Create Task dialog.
On the left, Go to Task Scheduler (Local) / Task Scheduler Library and you should see your new Task there. You can edit/delete/disable it from there if needed. There are many more options available with Task Scheduler than what I went over, but those basics should get you started.