Question I always had Intel CPUs. Convince me about AMD.

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Ain't that the truth !!!
It seems to me Intel should know this release strategy forces comparison to AMD parts either one generation old (the 2000 series TR parts) or well down the product stack (3950X, a consumer desktop part). So nobody anticipated they'd look so mediocre, at best, in those comparisons.

Maybe the marketing types just assumed they'd be great (we're Intel, we gotta be greatest...right?)

All it really does is churn more interest in the forthcoming TR-3000 release.