To be honest, 3D TVs were pretty cool the first time I saw one of those as well.
I own a very nice 70" Sony 3D 1080p TV, along with multiple 3D movies. I've watched maybe 5 of them, but now I no longer bother.
It was amazing the first time, the novel factor was huge. Then the problems start to show up.
VR will have its place, but there are issues with it that "better tech" won't solve. Eye strain, a close focal distance, weight on the head, and just downright looking silly.
You say it is a "social experience". Sure, when you're bringing a new toy over and everyone tries it the first time, it is. But it won't be the 5th time, or 10th.
Imagine playing Madden on the couch with a friend, but both of you have VR on. That isn't social, you might as well not be in the same room.