Will try to explain better:
First - Most differences will not initially affect you, However they can be important later on. Much more important than CPU performance and even Overclocking a CPU. For instants in real life a more noticable SYSTEM performance boost can be obtained by simply switching from a HDD-> a SSD than Overclocking a cpu to 4.2/4.6 GHz.
I've compared the features of two Low cost MSI MBs (Z77 vs Z87).
http://www.newegg.com/Product/Productcompare.aspx?Submit=ENE&N=100006519&IsNodeId=1&Description=msi%20z77&bop=And&CompareItemList=%2D1%7C19%2D115%2D072%5E19%2D115%2D072%2D02%23%2C13%2D130%2D645%5E13%2D130%2D645%2DTS%2C13%2D130%2D693%5E13%2D130%2D693%2DTS&percm=13%2D130%2D645%3A%24%24%24%24%24%24%24%3B13%2D130%2D693%3A%24%24%24%24%24%24%24
SATA III Z77 = 4 Sata II ports + 2 SATA III ports Z87 = 6 Sata III ports.
NON issue if only using 1 or two HDDs NOTE Very little difference in using a SATA III HDD on sata II vs Sata III. HOWEVER, this could be Much more important in the near future as (A) SATA III SSDs become cheaper and (B) The Move to Hybred HDDs that utilize a internal SATA III SSD.
Added -
The Intel chipset (for hard drives) on the Z87 is improved over the Z77 chipset - Only effects SATA III SSD performance
End added.
USB support. Z77 = 4 USB2 + 2 USB3 vs Z87 with 2 USB2 + 4 USB3 ports.
PCI-e: Z77 = 2 x16 vsZ87 with 3 X16.
Caution generally with Z77 you DO NOT get to use 2 X 16, is it is really a X16 + x0 and when Both slots are used it often becomes a X8 + X8. Only reallly has an effect if you use more than one of the X16 slots - IE Downstream you want to improve gaming FPS by adding a 2nd GPU in xfire/sli configuration.
[/b]HDMI IN:[/b] Note while this has been added to Haswell, it is not incorporated on the cheaper MSI MB. ONLY would appeal to someone that would want to use their computer as a DVR
Two other diff, but probably not much effect:
Audio in: The Z77 uses a ALV 892 while the Z87 uses a ALC1150 - Unknown if that is a improvement in audio.
Lan In: Z77 uses a Realtek 8111E, Z87 a Qualcom Killer E2205.
Both have them same specs, Not real issue as Lan speed is going to be dictated By your Internet provider.
All to often we talk abut CPU performance differences and neglect the "side" issues. I it were not for the above difference I would recomment the SB. I have a i5-2500K and the ONLY reason (an I have not made up my mind) would be for the MB advancements and NOT for the SMALL differences in CPU performance.