They need to push hard on software compatibility with Metro. If they get the major corporate apps on board they will be in a strong position for IT adoption. They should also push hard for DoD classified communication approval. That would make them very favorable with large corporations.
As much as I hate Apple they do have a strong control over the tablet market with their piece of junk.
I would absolutely love a Surface Pro if it was in the 600-700 range with a 120+GB SSD, but unfortunately that's not going to happen anytime soon. Shame, I'd love a full Windows OS on a tablet.
It is admirable that they are still trying but MS has to see Windows NT must go. The point of Win8 is to create a cross-platform compatibility. The public clearly knows that, seeing as how sales barely began until the Pro models arrived.
There's a little left out of this that might add context.
While Surface sales were meh, Windows 8 tablets overall sold approximately 1.9 million in 1Q (IDC article). This really isn't much worse than when Android tablets debuted, at least as far as numbers go (http://bgr.com/2011/01/31/android-tablets-finally-dent-ipad-market-share/). While demand is certainly higher than it was in 2010, the market is also much more crowded. Point is it's not quite as doom-and-gloom for Microsoft as many would have us believe.
Most likely, the cause of most of those sales was to corporate buyers as the Surface Pro easily integrates into an existing corporate IT infrastructure. This is definitely one advantage that Microsoft has with the Surface over the iPad and Android tablets (which require some additional work to integrate where as Surface RT/Pro would not).
RT won't sell in greater numbers until you put a T3+ (another 400mhz) or a T4/T4i in it. You chose the wrong chip, and shot your device in the foot as it was just too slow. Another 400mhz would make it 33% or so faster, not to mention a sped up gpu. But at this point I'd put in a T4i since it's the smaller and cheaper of the new models but should do find at MS' low tablet res. I'd want a T4 regular for Nexus10's res.
MS shot win8 in both feet. They shot Surface RT in both feet (price and wrong chip). They're looking like shooting Xbox720 in both feet (no used games, always on internet). Are they trying to fail on purpose? I'm not complaining mind you, I really don't want them dominating anything new. I like they're killing a console off, and want win8 to fail quicker than FISTA. So all things considered I'm happy all around...LOL.
I'll be triple happy if DirectX dies in favor of OpenGL/OpenCL/HTML5/WebGL. I don't care which wins or if they all play a part as long as DirectX is dead so Linux/Chrome/Android etc will become far better than they are today and maybe we'll end up in FREE OS land...Yeehaw. Instead of an update every 2-3 years that just pisses us off and goes further into the DRM//Hollywood back pockets.
At this point I hope google puts them out of business. Like them or not, google is giving us lower prices on SUPERFAST internet (if they get their way in more cities), a few GREAT free products (android, chrome, apps etc) and are driving down hardware prices as fast as they can on some great stuff. Will google screw us in the end? Probably, but I only care about how I'm being treated now as they will all screw you in the end. For now google is better than Apple or MS.
Like the overprice OS? Like overpriced products? Root for the last two. Like cheap prices and great products on top? Vote for google until they turn into the last two...ROFL.