alextheblue :
It would allow OEMs to build something more compact than a comparable system with an MXM GPU. I imagine that there's some net TDP savings too.
Once you add enough cooling, I don't see the space savings. I also don't get where the TDP savings would come from, unless you're assuming their power-management protocol can only function within the package.
alextheblue :
The mobile variant of the 1070 has a 115W TDP by itself.
That's got to be a maximal figure, and not supported by all implementations. I'm skeptical that laptop really dissipates 160 W without more serious fans. I know the power brick is rated for 180 W of output, but a good chunk of that should be for battery charging.
Anyway, I'm not saying the idea of a 100 W laptop is ridiculous. On AC power, it seems reasonable for a mobile workstation or gaming laptop. I'm just saying I can't see a good reason why they should be in the same package. Even if we accept it delivers some small amount of space savings in board area, you're not going to use such a powerful setup with a tiny screen, so probably board area is not a limiting factor.
I'm sticking to the idea that Intel waved a wad of cash in the face of cash-poor AMD (remember, this project probably had its inception ~1 year ago), wanting to use it as a stunt to sell the industry on using EMIB.