ECS=Their Bios setup is terrible but they are a step up from some OEM's in terms of quality. I wouldn't call them bottom of the barrel but it's pretty close. ECS is one of those brands that is region specific and not found very commonly in the US or even North America where most users of this forum are located at. Not sure why you would look into a H110 chip unless it was really cheap a H250 gives you Optane options on a 7th gen CPU and are just as inexpensive.