If you want to use the 12 then use it, i've told you why you shoudln't, i'm not playing this game any more, I'll see you when you are complaining about the 7700k being too hot.
better, intel suggests a 130W TDP cooling solution, and that'll be the minimum, you'll generally not find TDPs on cooling solutions, but don't skimp on it.
you need better. nh15 would be best. http://noctua.at/en/tdp-guide
Ignore the OC potential, just use that to understand if they can do just over 95W or a lot over 95W.
If you want to use the 12 then use it, i've told you why you shoudln't, i'm not playing this game any more, I'll see you when you are complaining about the 7700k being too hot.