so... 5 days, 24hrs a day, comes to 120 hours. The phone costs what, $700? Let's assume that they quadruple the selling price (it is for cancer research after all, which is the only thing that raises more money and iProduct). So ($2,800-$700)/120hrs= $17.50/hr. This is obviously assuming a perfect world without taxes, and assuming these guys are volunteering their time and are not employees of a nonprofit who are getting paid for all of these hours in line... even if they are volunteering their time there are much easier and faster ways to raise money.