Microsoft Planning Midnight Launch for Surface Tablet

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killerclick

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If Microsoft didn't want to brag about price and battery life, they must have nothing to brag about. When you announce a product that's months away, you want to keep as many people as possible from buying competing products in the meantime. There is no point to be silent about the positives, so it's either some crazy new 'innovative' marketing strategy, or this thing is going to be expensive and power-hungry.
 

goodegg

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So Microsoft wants to sell a product that is 80% of a laptop for 200% the cost of a laptop? Who's the market for this product?
 

pacomac

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The tablet features an interface called 'Modern UI', which is a rather crafty way of preventing other OS manufacturers coining the same phrase about their UI's! So when Surface is 5 years old it still has a Modern UI ;)
 
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Just 3 weeks away and yet Microsoft does not have the guts to reveal the spec, the price and the battery life. That will actually do more harm than good as if they price it too low, they will piss off their vendor partners who have priced it too high. If they price it too high, there is no point as few people will be buying. And what is about this promotional activities like a midnight launch? If it does not draw a long line like Apple, critics are going to jump all over it. In most likely event it won't, because those who have a need for tablet most likely already own either Apple's or Android's, especially this is a ARM based tablet, which is not compatible with existing applications.

But then again, all OS from Microsoft was a midnight launch event in the past, so I guess this is just a tradition.
 

back_by_demand

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[citation][nom]pacomac[/nom]The tablet features an interface called 'Modern UI', which is a rather crafty way of preventing other OS manufacturers coining the same phrase about their UI's! So when Surface is 5 years old it still has a Modern UI[/citation]
When Surface is 5 years old it will have Windows 9 on it and i'm sure a new another name for the UI, hopefully Kinect v.3 built into the frame so the touch interface doesn't actually need to be touched
 

shafe88

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[citation][nom]pacomac[/nom]The tablet features an interface called 'Modern UI', which is a rather crafty way of preventing other OS manufacturers coining the same phrase about their UI's! So when Surface is 5 years old it still has a Modern UI[/citation]If they have a similar UI of windows past with start menu they don't need the Name 'Modern UI" just 'Classic UI'.
 

stephenkendrick

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[citation][nom]Old_Fogie_Late_Bloomer[/nom]Downranked for a classic Penny Arcade reference...totally relevant to the conversation at hand, too. Kids these days...[/citation]

Fixed!
 

g00fysmiley

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have said ti before, will say it again is m$ prices this right they will sell like hot cakes, but given that so far all we have is that it will be between $300 and $800 which makes sense if they are going to do it in tiers with more memory and faster chips... at $300 it'd be a deal, at $800 it would be a no go... that is ultrabook territorry
 
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