Right on the money Doug. As a PCP&C TC 510 owner (I also am not affiliated in any way with PCP&C) I can personally vouch for the power, stability, and quality of their PSU's. But many people don't want to hear about it, mostly because they don't want to PAY for the best. Here you hear all about Enermx, FSP, Antec and the like. All good brands with solid reputations. But they're not in the same league with PCP&C or Zippy (for that matter) for all the reasons you stated and more (how about 1% voltage regulation, .99 PFC, 38A peak +12v output, and a full 5 year warranty). PC Power & Cooling's excellent reputation speaks for itself.
People (all over the net, not just here at THG) want to spend as little as possible on the most important component in their pc and sometimes expect to be able to push it as hard as they want without any problems.
While I too seek value in everything I buy, I have realistic expectations and understand all to well the old "You get what you pay for" principal.
You want to buy that pretty $55 Aspire "ATX 500 P4 Aluminum Power Supply, w/See-Through Clear Acrylic Cover (Fire Resistant Material), w/2 x 8cm UV Blue Fan w/Blue Led Lights, Multi-Color Coated Components & PC Board, Green UV Sensitive Wiresleeve & Connectors, w/Fan Speed Adjuster, w/ I/O Switch , Cable-Tube-Tied Wires for Neatness, w/Gift Box," go ahead. Knock yourself out. It may work fine for you depending on your config. Then again it may blow a big cap and burst into flames on you when you try to OC your shiny new rig.
Personally, I'm tired of the "Something for Nothing" mentality that is so pervasive in all of our everyday lives.
"The world ends when you're dead. As long as your breathing you got more punishment in store. Stand it like a man and give some back."