NPU vs Nvidia GPU performance vs energy consumption.
Thats the point of NPU.
Crypto went bust, so they want AI to replace that void in "gaming" GPU sales.
bad take.
Crypto busting doesnt harm them.
they sell more GPU for ai than they ever did for crypto.
i doubt gaming sales are even over 15% of their profit.
When you have companies like tesla buying massive amounts of ur ai focused gpu's that cost like 10 grand a pop....
Jensen already said Nvidia is not a gpu company anymore its an ai company they just havent changed name.
Want to do ai stuff? Nvidia is basically ur best option atm (and they know it hence their attitude) if you dont care about anything but end result.
now if u aren't that type of customer (which most arent)? NPU are cheaper & more effective at a lower energy cost.
Most people who use "ai pcs" arent needing the power from a 4090+ tier of gpu.
They are fine w/ a small npu.
Nvidias benefit has always been others made their stuff work with nvidia features. (mainly cuda)
Some are now trying to stop that and make stuff more open source but if it works long term nobody knows.
and if NPU's show as being the future over ur gpu doing it? You can bet nvidia will be there as they have a bunch of really smart people who can make it.