Beat the trend, do it yourself before they do. Profit.
I would love to, but I unfortunately my internet number is not big enough, so I'm not entitled to "unlimited free product", nor "Early access to product", nor "Direct access to the management and staff of the companies hiring youtubers to sell product" nor "any access whatsoever to even basic customer support or IP/copyright protection from YouTube".
Also, YouTube does not allow people to find content made by small channels. In the rare cases people do find your small channel, YT will immediately autoplay into a "related" video from a big channel over the other videos from the series. Most non-YouTube sites get pretty mad when you try to give people an external way to find your content. So I can't even directly link anybody to what I'm talking about.
It wouldn't matter if I had a complete exclusive to beat people to the trend. The first "preferred partner" to repost, react, or comment about that exclusive would likely outperform my original video by at least 10,000 to 1. People may even credit that celebrity influencer for having the exclusive.
I actually did the math recently. If my time investment had been paid like my engineering salary, Then would be close to paying YT around $200 per each of my ~750 subscribers. Close to $150k in labor over 18 months (mostly editing) with $5-$10k invested in equipment, software, building out my studio space, etc. That investment does not show on screen, and it has not brought in even a single cent in revenue.
I would be closer to breaking even if I had bought into a literal Ponzi scheme.
I can afford an expensive life-consuming hobby like that, but I feel really bad for the kids who think hat they can just grab a camera and turn this into, like, an actual job. It doesn't work that way, especially post-covid. YouTube requires you to be an incredibly well-connected insider with a team of people to support you, just like Hollywood or anywhere else in the big money entertainment/celebrity/arts industry. One of the most common way to get that support, is by being directly and indirectly paid by the companies selling the tech products you review.
Bringing me back to my original point: any YouTube reviewer that anybody has ever heard of is just shilling for money and access. They all do slightly different versions of the same mental gymnastics to justify it to themselves, but it still is what it is.
Nvidia buys a heckton of ad reads on many channels, so you'd better believe these people are going to treat their new expensive tech like the second coming of GabeN, even though it won't even be available to 99.9% of gamers for the forseeable future. Games occasionally support current DLSS 2, but DLSS 3, I'm not so sure.