seems like there are loads of Asetek 360mm AIOs for FAR less than $200, & even some great expandable/maintainable full-copper options for less. NZXT's pricing people have lost their minds with this, as they did with that mobo. actually, i can't think of any NZXT product that is better value than the competition offerings... hmm...
when it comes to performance, any AIO of same radiator size will perform in same way because of Asetek having monopoly on pumps and holding troll patent on their pumps
then we have fans that can be replaced by any brand (looking forward when manufacturers will sell no-fan versions of AIOs)
and then we have all the fancy stuff of looks
i would also love if NZXT AIOs had, say, optional RGB external source cable (lets remember they are addressable so its 3-pin) but at least the CAM software provides extremely large range of effects (contrary to other half baked control software)
Not a huge departure from what they're already been offering... I've used older NZXT AIOs on (moderately) overclocked CPUS and GPUs to this day without issue... UNLESS you count their CAM software (your only option to control the majority of these coolers' features) which is bloated garbage that seems to break every other update or so.