All I know is that Google worthless algorithms randomly decided a couple weeks ago that horroscopes need to be shoved down my throat on a daily basis. So now I get to see a dozen different (usually outdated, and usually from Chicago) daily postings of this fake psychic superstition exploiting garbage in both my "breaking news" feed and my YouTube home page. None of the variants of the "stop showing me this crap" buttons throughout Google's product ecosystems have ever worked... So this is frustrating.
It's even happening in Bing/MSN, so it might be a real trend, which is very sad for society.