I build a pc every ~5 years. I'm not graphics freak (I just played Baldur's Gate 2 for the first time and LOVED it), but if a game can look better, and I can appreciate the difference, I'll pay for it.
1. I game at 1440p.
2. Goal is 60 fps and smooth. I can't appreciate better. My monitor is 60hz.
Having a 60Hz monitor makes things a lot easier, eh?
3. Some games look a lot better with ray tracing, so that's interesting.
They look a lot better for the two seconds that you're not looking out for enemies, otherwise you'd never notice, except that your frame rate tanks dramatically if your card doesn't have "RTX 4090" printed on it somewhere.
4. Games are made for consoles, so it doesn't make a lot of sense to spend a lot to be way more powerful than them.
Consoles often run at 30FPS where a PC will do 60-240FPS so it all depends on what you're after.
5. I tried AMD once a decade ago and was disappointed.
Do you honestly believe that nothing in the tech world changes in 10 years?
It seems games are optimized for Nvidia.
Well, considering that, as you yourself said, games are made for consoles. Since both Xbox and Playstation have both used Radeon graphics for two generations, then games are made for Radeon GPUs.
I'm going to assume that you mean RTX 4070 because the GTX cards ended three generations ago.
It's significantly more powerful than the PS5 but not overkill. I'll upgrade in 2028, and games won't be significantly more demanding until the PS6 comes out in ~2030.
Thoughts?
Well, I have a feeling that you've been out of the loop for awhile because some of your assumptions are completely outdated and I can prove it. This year, the biggest AAA releases have arguably been
Hogwarts Legacy,
Jedi Survivor,
Starfield and
CP2077 Phantom Liberty.
Let's compare the RTX 4070 to its nearest rival, the RX 7800 XT at 1440p Ultra. Note that the RX 7800 XT hadn't yet been released when HL and JS came out so it's not in their benchmark lists but SF and CPPL are both less than a month old and are both extremely demanding games.
The RTX 4070 costs
$550 and has 12GB of VRAM.
The RX 7800 XT costs
$500 and has 16GB of VRAM.
Let's look at Cyberpunk 2077: Phantom Liberty, a brand-new nVidia title:
I kinda think that I'd be more disappointed if I paid $550 to get only 68FPS when I could've had 89FPS for $500. Remember that, in the tech world, 10 years might as well be 100 or 1000 because things tend to change completely roughly every five years and right now, unless you're buying an RTX 4090, GeForce cards get beat at every price point (sometimes even by a lower-priced Radeon like you see here).
Now, if you
want a GeForce card, by all means, go for it. I just don't want you making the decision based on bad information because that never turns out well. It's always better to have options, especially when you don't know that those options exist.