Looking for the right ethernet cord to run on top of roof. I plan on putting it in 1/2 or 1" pvc pipe to protect from weather/heat. Can you recommend a proper cable, I don't think I need direct burial since its not going under ground. Also, there are so many choices, I bought some cheap stuff on Amazon before and having to replace it now since my speeds have dropped in half due to bad cable. The run is about 300 ft. Should I get one long cord or hook a couple shorter ones together using a coupler? I have 200mbps internet speeds.