Like others I'd buy the case in an instant, but for the price these units are very expensive for what you get; $1500 for an i3 using integrated graphics only? You could maybe argue $700 on the quality of the case and the upgradability, but I'm afraid they've priced these very poorly.
I love the case. If this didn't have an obnoxious logo on it, and came empty I would probably grab one. But let's face it, the case alone would probably be sold for over 500$, no way I would pay that much.
Other designers should look at this and get inspired. I hate cases that have all these irregular indentations, trying to look cool or sci-fi like. It always end up looking cheap and toy-like.
My dream case: Same look, no optical slot, no cut rectangle at the bottom, no logo, space for 5 SSDs.