littleleo :
Customers hate it, I sell Windows 7, Windows 8 and Windows 8.1 and 98% of all OS sales are Windows 7, the rest are for Windows 8 & 8.1. I'm talking about since the release of Windows 8. Windows 8.1 sells for the same price as Windows 7 so it's not a price issue. Even resellers that like Windows 8.1 won't order the O/S or because they don't think it will sell with their clients. The only luck has been with notebooks offering huge rebates and then the moment the rebate ends so does the sales on the units. Windows 8, 8.1 is still not moving and since this tablet is a windows tablet using Windows 8.1 it is most likely doomed to poor sales like the last 2 models. Unfortunately after the 3 to 5 of you get yours the rest will likely pass on it and get android models or iPads. Of course MS mainly selling this out of their own stores instead of the channel, so they have a lot less reps pushing it to resellers but from what I've seen with their programs and their new software like office 365 they want to cut out the resellers and sell direct to the public anyway.
Android tablets and iPads are completely different devices with completely different consumer audiences than the surface pro devices. If an android tablet or iPad suits someone's purpose, then they are not the target audience of a surface pro.
When you say that you sell windows, in what way does that materialize? In the sale of windows installation media, or the sale of computers with the OS installed? If it's devices, are they touchscreen and/or tablets? Or traditional desktops and laptops?
Windows 8 is not going to be the the reason the surface pro series sells well or doesn't sell well. The only problem with windows 8 at its onset was that the user was thrown into a tiles interface designed for a touch-oriented input style--which was a very dumb move by MS, and that they didn't have the traditional desktop and start menu--which, frankly, I see no reason why MS went to such lengths to exclude them if users so desired. Well, the desktop is there, and the start menu can be easily added with many 3rd party add-ons in one step. So those objections are really very flimsy at best.
Is windows 8 UI a good UI for non-touch interfaces? Not really. But that doesn't matter; tablets are touch devices with touch interfaces, and windows 8 works far better with them, so I don't understand how you make the connection between people hating windows 8 and the surface pro series doing poorly. Luddites are probably not going to be buying these devices in the first place, so their hatred of windows 8 doesn't make a difference. Likewise, the target audience of these devices aren't the average consumer either. So you can't make a logical argument saying that the average consumer won't want to buy one--of course they won't. But it doesn't mean that they can't see some amount of success.
The surface pro 3 is not an ipad or android tablet competitor. In a similar way that it shouldn't be seen as a macbook air competitor. It does have one thing that very few offerings do--delivering both a tablet and a laptop in a single package, so people who would normally be traveling around with both have an all-in-one should they desire. The poster above you said it quite well.