As a GTX 970 owner I can't say I was thrilled about that, but in practice I don't recall it being something I bumped up against on a regular basis. I'm sure it burned some people, but in my experience I ran into other bottlenecks before I ran into VRAM issues the driver couldn't manage.
As for the picks in the article...
The 3080 I was going to defend because the whole market was scalped to heck and back during that time, and most of the 30-series seemed like decent cards if you managed to get one, BUT THEN I remembered that the 10gb and 12gb versions had different core configurations and clockspeeds, in addition to the 30-series problem of not having enough VRAM. Selling two cards that have the same name but different VRAM amounts, but are actually different in more ways than just the VRAM, that definitely deserves a spot in the hall of shame.
4060Ti I think deserves it. You can say it's just priced wrong and/or named wrong or whatever, but Nvidia did what they did there, and it really seems like a 60-class contender in some ways saddled with a 50-class memory system.
For the 2080/Turing I probably would have done 2060(/Turing) for not being powerful enough to take advantage of it's namesake new feature. I bought my RX 5700 at that time and I remember the extra cost for RT performance that was unimpressive even at less than Ultra settings not making any sense to me personally.
Can't argue with the Thermi, and the FX 5800 is before my time. Dishonorable mention is good. I've got a bone to pick with a few other Nvidia cards, but if there's a focus on cards that are both recent and had significant impact on the market, I totally understand the omission. The Titan Z was dumb, but older and of little impact because it was so out to lunch. The GTX 1630 is overpriced and should not be a GTX, but no one cares and no one is buying it. GT 210 I dislike even as a non-gaming video adapter because they kept selling it well after iGPUs passed it in performance and standards, and I think they wanted good money for that junk up to and maybe even beyond the architecture getting dropped the main drivers.