WD HDD non-tech question

Jeffs0418

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Sep 18, 2011
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I know Western Digital has the color naming system which makes sense.
I purchased a "Black" drive recently and it works fine.
But what I am curious about is why are they all "Caviar"? It just seems outlandish to me. I mean, what do fish eggs have to do with hard drives?
Anybody...?
 
Solution
Hey there, Jeff!

Sorry for the late engagement in this thread.
I was quite curious about this myself, so I escalated your thread to the seniors in WD and it took some time for us to find an engineer that has been with the company long enough to share more about how they came up with the 'Caviar' name. I should mention that @BadAsAl is pretty close to the truth behind the name. From what our engineer could recall, they wanted to come up with a name that is associated with quality, excellence, etc. Most people think of Champagne and Caviar as high-quality, right? So that's why they decided to go with 'Caviar', which would represent the quality of WD products.
Either way, I'm sorry to hear about your poor experience with your WD Black...

Or they just drop the ridiculous name...period. Green, black, red, blue is enough. If "Caviar" is supposed to inspire visions of speed and reliability they failed miserably. I bought one because of good reviews and the 5yr warranty. They could call it Snail S**t for all I care. It's for bulk storage. After having SSD system drives for awhile now magnetic storage seems rather snaillike.
Although to be fair it is fast enough for a HDD with seq. reads and writes around 160MB/sec.
 
Hey there, Jeff!

Sorry for the late engagement in this thread.
I was quite curious about this myself, so I escalated your thread to the seniors in WD and it took some time for us to find an engineer that has been with the company long enough to share more about how they came up with the 'Caviar' name. I should mention that @BadAsAl is pretty close to the truth behind the name. From what our engineer could recall, they wanted to come up with a name that is associated with quality, excellence, etc. Most people think of Champagne and Caviar as high-quality, right? So that's why they decided to go with 'Caviar', which would represent the quality of WD products.
Either way, I'm sorry to hear about your poor experience with your WD Black. Maybe some basic troubleshooting might help you improve the transfer rate. How about changing the SATA cable and swapping the SATA port?

SuperSoph_WD :)
 
Solution

I never said I had a poor experience. It works flawlessly and consistently. Maybe overkill for my purposes. But the 5 year warranty got me!
It's only a 1Tb model. I had read reviews on larger capacity "Black" models and they were a lot faster. After looking around I learned that more capacious units (2, 3, 4, 5, and 6Tb) with more storage platters are faster by default for large transfers. Which explains why a Toshiba 2Tb drive I have is about 10% faster for large files only.
A closer look revealed the "Black" has a significant performance edge overall. Which would be apparent if I was using it as a boot drive.

Champagne and Caviar huh? Calling them "Champagne" would have been just as silly IMHO...Cheers