I just picked up the Guillemot Herc GTS Pro 64MB DDR for about $270, it's not quite as good as the Ultra, but its also not nearly as expensive.. If you don't mind being a step away from the top of the line models (not that you'll really notice a huge difference playing most games) then go ahead and check it out.
Pennywiser is right though, the card really looks badass with the metallic blue color.
www.axiontech.com is where I picked my card up at, if your interested in looking around.
<font color=blue>Reality lies in the parameters of knowledge.</font color=blue>