Gigabyte's GTX 970 is excellent if you're looking for ludicrously low temperatures, but it doesn't have the feature of the fans automatically turning off under about 60 degrees. I myself have the MSI card, which is also a really good option. The only issue I have with it is that it kinda hangs downwards a little bit. Not that it's a harmful problem, but it's kinda
internet-class-OCD-unfriendly, so to speak 😛