The 4090 was always the most expensive gpu, of course, it's the fastest gpu right now. But the cheapest 4090 used to be around 1699.99$ or something like that. Now it's around 1999.99$ including shipping. I'm not a guy who reads the news, so i want to know why the 4090 is more expensive now. Also google doesn't give a definitive answer, atleast i don't think so.