Why gigabyte GTX 980 is way cheaper compared to EVGA ones?

[TheiTay]

You can see in Amazon that the gtx 980 of gigabyte costs around 550$ and evga ones are 649~709$.
Whats the difference between these cards (excepts the different brand).
thanks!

 

[Because0789]

Probably because the EVGA ones might be low stock so they are price gouging.

 

[fcabanski]

Why would anyone care? Buy the cheaper card.

 

[vipboy28]

it depends, where are you checking... on EVGA's website they are all listed under 600... dont let people on amazon destroy your wallet.