>Seems a comparison to the current AMD flagship GPU (RX 7900 XTX) would have been more appropriate given a new generation of product.
Comparison to 7900GRE looks better. Perception (read: marketing) matters.
Why not then 7800XT compare? Answer: 7900 looks better than 7800.
D.Owen gives a decent first-pass take of the Videocardz leak
View: https://youtube.com/watch?v=h0xAqkzQ53k
BTW, go read the Videocardz piece to see the per-game breakdown results. I normally just head there first anyway.
>The Launch MSRP of the 7900GRE, for comparison, was $550. If AMD does indeed launch the 9070XT at that price, that's a no-arguments winner this generation.
Then why not $300? Surely that's an even bigger winner?
I think folks are getting their hopes way too high, and setting themselves up for disappointment. If $750 was deemed by all and sundry to be a "good" price for 5070Ti, and 9070XT can match or slightly exceed that, asking for a 33% discount--50% off given Ti's going street price--does fall into the wishful thinking category.
Second, there won't be a reference card, so it's all up to AIBs to set pricing. "Winning market share" (for AMD) isn't on AIBs' menu. Given the current GPU crunch, their most likely route is the same as what they're doing for Nvidia cards. Have one "base" SKU with small allocation, and the rest being OC models with markups.
Third, indications are that tariff surcharge is already in effect for 5070Ti (plus an extra 10% to take advantage of the GPU crunch, so +20% altogether). So, whatever MSRP AMD puts out, it's reasonable to expect a similar price inflation for RDNA4.
All that said, let's play "guess the MSRP" game.
Going by the TPU numbers (in Owen's video) plus some guesswork, 9070XT should slightly outperform 5070Ti. 9070, given its closer positioning to 9070XT than 5070 to 5070Ti, should substantially outperform 5070. Also factor in the extreme shortage of midrange GPU at the moment.
Then, my SWAG is that 9070 will be priced on par with 5070 at $550 MSRP; 9070XT will be $650 to $700. These would give AMD substantial $/perf advantage. Given the current environment--with no Nvidia at MSRP--this should net sales wins for AMD.
Numbers above are for MSRP. As said, I expect MSRP models to be instantly OOS, and most available AIB models (in the US) to be at least 10% higher to account for tariff, and more likely closer to 20% as with 5070Ti.