I don't think 'Chip in a Box' is trolling. Ivy Bridge isn't much of an improvement over Sandy Bridge when you're talking overclocking, and the chips do run hot, particularly when overclocked:
http://www.tomshardware.com/news/ivy-bridge-overclocking-high-temp,15512.html
http://www.overclockers.com/ivy-bridge-temperatures
http://www.theinquirer.net/inquirer/news/2171299/intel-admits-ivy-bridge-chips-run-hotter
PArt of the heat problem is because of "thermal density," so there's not enough room for heat dissipation and so heat builds up due to the nearness of the lines (and probably increased resistance due to their thinness). The other is because Intel changed the packaging - in Ivy Bridge they're using paste rather than solder to connect to the heat spreader.
The graphics improvements are substantial between the two units, but overclockers are almost assuredly going to have their own discrete graphics cards, so to them - and arguably the large majority of high-end users - that point is largely moot.