For video cards, I always look towards Nvidia no matter what. I know the 5700XT is a monster, but I think it's the green that sucked me in. I'm an Eagles fan and a Zelda fan so I'm more partial to green than any other color and looking at my EVGA 1070 FTW glow in my case just makes me smile. I'm also partial to EVGA products because I've never had problems with any of them (motherboards, power supplies or video cards) and it's an American company. EVGA, AMD and Corsair are my go to's anymore though if for no other reason than they're American companies that make good products.