best gtx 970 model

^^Definitely wait until the 480 review is out (the 8GB version will only be $229). That is, unless for whatever reason you are only interested in an Nvidia GPU or want to do like I already did, and purchased a second 970s for SLI. Any of the ASUS, Gigabyte, MSI, and EVGA factory overclocked GPUs are fine.

But if you want to act, you better move soon as the stocks are rapidly running out with people snapping them up after price drops. I prefer EVGA due to the superior customer support. My GPUs are among the best of the 970s (970 SSC ACX 2.0+).