I like the idea that it comes with plane android 4.4.4 and no bloatware and the price, according to BQ.com, is 199.90€ which for me is a little high with the specs offered. Also, I noticed on the site it offers a 13MP rear camera although this article list it as 8MP. 13 seems more realistic. Another thing I noticed is that is does offer an 8GB and a 16GB version, but only the 16GB version had an option for 2GB RAM. These last 2 cost 229.90€ and 249.90€ respectively. If Canonical wants more people to know their OS then they should have more competitive pricing since they will not be able o offer a competitive app library as Android or iOS. I am interested in this phone now, but I would have bought one for sure if specs were a little better or the price more competitive.