[citation][nom]blazorthon[/nom]They're making a lot of money. Both the PCB and the GPU are small (that PCB is tiny for a high end card, perhaps the smallest in years for such a card) and they only have 8 256MiB RAM chips, so cost of manufacturing is probably minimal. If the rumors of some of the components being cheapies are true, then it only solidifies the profit margins. Cost of manufacturing and shipping these cards is probably a mere fraction of what they are charging for the cards. AMD, on the other hand, is probably making a considerably less money with their slightly larger GPUs, 50% more RAM chips, and larger PCBs. It's probably still cheaper to make the GCN cards than the Fermi cards anyway, but these prices probably hurt AMD much more than they hurt Nvidia.[/citation]
That was a typo... meant 670