I would be inclined to disagree entirely with the closing line of the article: "you certainly get what you pay for."
Unless a $1000 premium is worth not having to do it yourself and some ugly case artwork, I find it hard to believe that this could be called a value even for a person looking for a new gaming machine with money to burn. It is faster than my computer, sure, but I just assembled a new i7-based system this past January with specifications relatively close to this for _substantially_ less. Under that criteria, I have to wonder how Kevin Parrish could have written this piece with such a fawning attitude. Given the way he trumpets Smoothcreations' work as a cut above "value", I am disappointed in the tone of the article. The parts Smoothcreations will use are no different that what any consumer could buy online, after all, so unless someone must have some ugly art or refuses to assemble it themselves, I again argue that value is the last word that should be used to describe this system.
Seriously, this is an advertisement in article form. 🙁