turkey3_scratch :
Well, I admit it: I was wrong. But, it's still a blown out of proportion problem. I don't think I've ever seen a scenario where somebody legitimately damaged their computer in this manner.
Pretty much this. Static is definitely blown out of proportion.
Provided you use common sense, you'll be fine. No carpet, no socks (rubber soled shoes or barefoot). Don't build on metal. Use wood, rubber or, in a pinch, glass. No petting the dog/cat etc while you're building either.
Obviously, if you're in a dry climate, the potential is higher - although it's pretty dry where I am (Calgary) and I've never had an issue.
If you're particularly worried about it, a wrist strap (you can attach it to your ankle to keep it out of the way if you prefer) will give you some added 'security' (I see them more as a placebo effect, personally).