I think the primary purpose of quo is to show the general public that apple is in fact NOT magical, they are just computers like anything else, and by the way they ass rape you for one. A better move would be for someone to get people to realize the iPhone is just like any other smartphone, and there are no elves in that either.
However, from a consumer standpoint who is smart and likes the Mac OS but doesnt like the price premium for middle of the road hardware, I can see quo being an option. I am pretty happy with my Mac Pro hack, consisting of gb x58-ud3r / GTX 260 Core i7 920 and h50 cooler, clocking the CPU at 4.2 + turbo boost, hyperthreading ON and a raptor HD and 12GB RAM. It routinely runs circles around the REAL Mac Pro over in the graphics design office he simply couldnt live without, and cost 1/3 of the cost of his 3.0ghz Mac Pro with 16 GB RAM and a shitty Seagate 500GB 7200 drive and the laughable GT120 video card it has. But hey, its a shiny silver case with an apple logo on it with 2 front usb ports and firewire, mine is a boring black case with 4 USB ports eSATA, and firewire.
Ok enough jabbing at apple..
(Written on a MacBook Pro (6,1) btw)