There's plenty of case manufacturers. Ram. Psu. Aio. Aircooler. Keyboards. Mice. And other things. Corsair has its name on just about everything except motherboards and gpus. It relies totally on word of mouth, brand recognition. It's acceptable to take minor hits due to normal failures, but total loss of a pc, to multiple ppl when those old plastic hoses cracked and sprayed coolant everywhere, destroying the pc, that kind of isn't a regular failure like a pump dying, fan freezing up, ram incompatability etc. That's manufacture suicide not to acknowledge, especially with today's internet. So Corsair takes the $1000-$2000 hit, and considers it very cheap insurance and propoganda advertising. Much cheaper than massive loss of sales overnite when youtube goes viral.
It's all about the reputation. I'd rather buy Corsair or NZXT or Evga, knowing my stuff is covered than taking chances on another brand that's cheaper for now, but 10x more expensive if I have to replace the whole thing.
Years ago, I had a clients pc go bunk when his top mounted h100 tube split and destroyed the pc, shorting the mobo, gpu, got into the hdd etc. It was bad. Took pictures, sent to Corsair. Their reply was basically to build a new pc using equitable parts but please ask the owner if he'd include a new H100i, the upgrade with rubber tubing. And a new keyboard and mouse combo. And compensated me for the build.
Corsair didn't have to do that, but they did. Client was happy, and me as the retailer for Corsair products had a lot more faith in them as a Company. Other brands might perform slightly better at times, but Corsair, Kingston, Evga, Crucial pretty much always get my vote.
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